What to Say When You Need to Lower Your Offer
Sometimes, requesting an adjustement after your due dilligence is valid. But how do you do it?
Deals don’t die because you made an offer. They die because something changed, and you didn’t. Renegotiation isn’t a fallback; it’s a core part of doing real estate at a professional level.
Too many investors freeze when new information comes up. A surprise roof issue. A lien no one disclosed. A seller who suddenly wants more.
The instinct is to avoid conflict, protect rapport, and “just get it closed.” But here’s the truth: if you don’t know when and how to renegotiate, you’re going to bleed margin, stress your team, and burn out.
This article breaks down the exact moments when renegotiation makes sense, and how to do it without blowing up the deal. We’ll walk through the decision points, the communication moves, and the framing language that gets you back to the table without losing trust.
The Myth of the Final Offer
A lot of people treat offers like they’re carved in stone. They’re not. They’re agreements based on what’s currently known. When the facts shift, your offer should too, and that’s not a sign of weakness. That’s called protecting your downside.
The reality is that most sellers already expect some degree of change. They’ve heard of inspections uncovering issues. They’ve watched deals fall apart. What they don’t expect is how you handle that moment. Most buyers get reactive. You’re going to get strategic.
Your original offer is the starting point. Not the finish line.
When Renegotiation is Not Just Okay, It’s Necessary
Let’s get one thing clear: renegotiation isn’t about buyer’s remorse. It’s not about shaving dollars because your exit strategy shifted or the numbers feel tight. It’s about material changes, facts that alter the risk profile or value of the deal.
Here are five rock-solid reasons to reopen the conversation:
Undisclosed Repairs or Damage
Think foundation cracks, major water damage, pest infestations, or structural issues that weren’t visible or disclosed pre-contract.
Title or Legal Complications
Liens, missing heirs, boundary disputes, or unresolved violations that delay or complicate closing.
Occupancy Surprises
You expected the property to be vacant at closing, now there’s a non-paying tenant who isn’t going anywhere.
Appraisal or Lender Feedback
For financed deals, if a lender’s appraisal comes in significantly lower than the contract price, you’ve got grounds to adjust.
Market Shifts or Comps That Don’t Support ARV
New sales data changes your resale expectations. If your after-repair value (ARV) drops 10–15%, the math needs to reflect that.
Your reason doesn’t have to be dramatic, but it does have to be defensible. That’s the line between renegotiating with credibility and just looking like you’re trying to retrade the deal.
Don’t Wait Too Long: Timing is Leverage
The biggest mistake people make in renegotiation is waiting too long to bring it up. If you’re three days from close, the seller assumes the finish line is near. Changing terms then feels like a betrayal. But if you bring concerns up the moment they arise, you maintain integrity and keep control of the conversation.
Your leverage window starts as soon as new information surfaces and begins closing every hour after that.
So if the inspector says, “The HVAC is shot,” don’t sit on that for a week. Call the seller or their rep the same day and say:
“Hey, quick heads-up, we had a couple surprises pop up during the walk-through that might shift how we’re looking at the numbers. Want to run through them together?”
Notice the tone. It’s collaborative, not combative. That’s how you keep the deal alive while resetting the terms.
Red Flags That Signal an Adjustment Might Be Coming
You don’t always know upfront that a renegotiation will be needed. But there are clues early in the process. Learn to spot these so you’re not caught flat-footed:
The seller hesitates to answer basic questions about the property
You hear “I’m not really sure when the last time that was serviced” more than once
Photos don’t match reality, heavy wear, hidden damage, or clutter
The title company sends over a long list of exceptions or clouds
The seller suddenly gets cagey or defensive when inspections are scheduled
These don’t automatically mean you’ll need to renegotiate, but they suggest something’s off. Start documenting, stay alert, and prepare your backup plan.
The Setup: How You Frame the Need to Revisit the Deal
Here’s where tone is everything. If you come in accusatory, “You didn’t tell me about X” or “This place is a mess”, you’re creating resistance. If you come in curious and collaborative, “We ran into a few things we weren’t expecting and want to find a way forward”, now you’re working together.
Your setup line should sound something like:
“We want to keep moving forward with this, but there are a couple of new things that came up we need to talk through.”
“I still want to close, but the deal we initially structured doesn’t match what we’re seeing on the ground now.”
Use “we” language. It signals partnership. Keep it calm. And always position your goal as solving the problem, not abandoning the deal.
Language That Works (And Language That Kills Deals)
How you phrase your renegotiation will either keep the deal alive or tank it. Let’s break this down:
What to say:
“Here’s what we originally budgeted for X. Based on what came up, we’d need to adjust that by Y to make the numbers still work.”
“We’re absorbing a lot of risk here that we didn’t anticipate, and the only way to move forward is by restructuring the deal slightly.”
“We’re still committed to buying, but the terms need to reflect what we now know.”
What not to say:
“We’re dropping our offer because this place is worse than we thought.”
“This isn’t worth what you’re asking anymore.”
“We’re doing you a favor here.”
Never make the seller feel like they misrepresented something (even if they did). Focus on facts, not blame. Keep it technical, not emotional. That’s how you renegotiate like a pro.
The Three Types of Renegotiation (And How to Use Them)
Not every renegotiation needs to involve lowering the price. There are actually multiple levers you can pull. Choosing the right one makes it more likely that the seller says yes.
1. Price Adjustment
This is the most common and the most sensitive. If you go this route, be prepared to justify the change in specific terms.
Example: “We budgeted $12,000 for repairs, but the roof and HVAC alone now push that to $22,000. To make this work, we’d need to be at $185,000 instead of $200,000.”
2. Concessions or Credits at Closing
If the seller doesn’t want to lower the contract price, offer to keep it in place, but request a seller credit at close to offset the difference.
Example: “We’re fine keeping the price as-is if we can get a $7,500 closing credit to help cover those unexpected foundation repairs.”
3. Term-Based Adjustments
Not every renegotiation is financial. You might ask for:
Extended closing timeline
Seller to handle certain repairs
Holding escrow until the issue is resolved
These can save the deal without a dollar change. Sometimes it’s easier for a seller to give time than money, especially in probate or distressed situations.
What to Do If the Seller Pushes Back
Sometimes the seller flat-out says no. That doesn’t mean the deal’s dead, but it does mean you need to pivot.
First, ask questions:
“Is it the number, or the way we got there that doesn’t sit right with you?”
“What would feel more fair to you, given everything we’ve uncovered?”
“Would it help if we walked through the numbers together?”
You’re not trying to force anything. You’re trying to create clarity. If the seller still doesn’t budge, give them space, but leave the door open.
“Totally respect that you need time to think it over. If anything changes or you want to explore a few ways to still make this work, I’m here.”
Then follow up in 48–72 hours. Often, when the emotion settles and they realize the alternative (longer hold time, new buyer, new inspection), your offer suddenly makes a lot more sense.
Common Mistakes That Blow Up Renegotiations
Avoid these if you want to protect your deals and your reputation:
Ghosting after discovering an issue
Silence breeds fear. Sellers assume the worst. Keep the lines open.Waiting until the closing table
Last-minute changes feel like manipulation. Surface issues early.Overplaying your hand
Don’t act like they have no options. People hate feeling cornered.Making it personal
“You didn’t tell me” is a quick path to offense. Keep it professional and factual.Trying to renegotiate just because you “want a better deal”
Sellers can smell that a mile away. If your justification isn’t rooted in hard facts, walk away or close as agreed.
How to Use Renegotiation to Build Trust (Yes, Really)
Here’s the twist most people miss: renegotiation, done right, can actually increase seller trust.
Why? Because it shows you’re responsive, honest, and committed to transparency.
Imagine a seller who’s been burned before. They’re used to buyers disappearing, retrading with no explanation, or dragging them through a bad close. When you say, “We ran into something. Here’s what it is. Here’s what it means. And here’s what we’re willing to do to still get this done”, that’s leadership.
And leadership is what sellers remember. It’s what agents respect. And it’s what gets you referrals, repeat deals, and a reputation worth building.
Real-World Example Breakdown
Let’s say you’re under contract on a duplex for $275,000. During inspection, you find that one unit has significant water damage behind the walls, an unpermitted bathroom addition with faulty plumbing. It’s going to cost $12,000 to fix.
You were planning on spending $20,000 total on updates. Now you’re looking at $32,000. That swings your projected ROI from 19% to 11%.
You don’t panic. You prepare your renegotiation.
You call the seller and say:
“Hey, appreciate you giving us access for inspection. We ran into one thing that could affect the numbers. The second unit has some hidden water damage tied to an unpermitted bathroom. We got a contractor’s estimate, it’s going to be around $12K to do it right and avoid future issues.”
“We still want to move forward, but to make it viable, we’d need to either adjust the price to $262,500 or keep the original price with a credit for repairs at closing. Totally open to talking it through, just want to be transparent on our side.”
That’s it. Clear. Calm. Concrete. You’ve anchored the issue in facts, offered multiple solutions, and shown you’re not walking, you’re working.
What Happens After You Renegotiate
There are three likely outcomes:
They accept the adjustment. Great, move forward fast, get updated documents signed, and don’t drag your feet.
They counter somewhere between old and new terms. Decide if it still works for your numbers. If yes, accept and close strongly.
They refuse. Be respectful. Reaffirm your position. Let them know you’re still open if they change their mind. And walk if you have to. Better to lose a deal than lose your margin and credibility.
And keep in mind, sometimes a seller will say no, only to come back a week later and say yes. Be ready.
Renegotiation is a Skill, Not a Failure
Adjusting your offer mid-deal doesn’t make you flaky. It makes you sharp. Renegotiation isn’t about squeezing people, it’s about adapting to reality in real time, and doing it in a way that keeps relationships and reputations intact.
The best investors know how to read the room, control the tempo, and keep the deal alive even when the conditions shift. If you learn that skill, you’ll not only close more deals, but you’ll close smarter ones, with less risk and more upside.
So the next time the numbers change, the property surprises you, or the seller drops a new twist, don’t panic. Don’t freeze. Don’t fold.
Renegotiate with confidence. Adjust with integrity. Close like a pro.
Written By:

Austin Beveridge
Chief Operating Officer
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